FuZhou Smart Artifact Secures Over $420K in Orders at Yiwu Foreign Trade Expo, Creative Accessories Emerge as Cross-Border Hits

(YIWU, December 8, 2025) The 3-day 2025 China (Yiwu) Foreign Trade Factory Expo & Cross-Border E-Commerce Sourcing Fair concluded today at Yiwu International Expo Center. FuZhou Smart Artifact Co., Ltd.—a Fuzhou-based craft manufacturer—showcased its creative accessory line at Booth 34, securing over $420,000 in purchase intent orders for its PU leather heart keychains, beaded phone chains, and other products. It emerged as a "popular dark horse" in the craft & gift zone of this year’s expo.

Pink Booth Becomes a Check-In Spot: Creative Accessories Draw Crowds of Buyers

At the expo, FuZhou Smart Artifact’s booth featured a pastel pink color scheme, with wall displays of styling shots for products like PU leather heart keychains and beaded phone chains, and shelves stocked with multi-material accessories (acrylic, PVC, metal, etc.) (as pictured). On the first day of the expo, the booth welcomed nearly 200 buyers, with Southeast Asian and Middle Eastern cross-border e-commerce sellers accounting for over 60% of inquiries.

“How about the MOQ and lead time for this silver PU heart keychain?” Ms. Nguyen, a cross-border seller from Vietnam, asked details about 3 products in a row and signed a 50,000-unit purchase intent order on the spot. According to FuZhou Smart Artifact’s foreign trade manager: “Over 3 days, we hosted buyers from 23 countries—Saudi and Egyptian clients showed particular interest in PU leather products, with orders mainly using the ‘bulk customization + cross-border dropshipping’ model.”

Factory-Direct Supply + Customization: Tailored to Cross-Border Needs

As a source factory specializing in keychains, phone chains, and bag charms, FuZhou Smart Artifact brought over 120 new products, covering three series: "Holiday Limited," "IP Collaboration," and "Functional Practical." To meet cross-border e-commerce sellers’ needs, the company launched "100-piece MOQ + 7-day sampling + free design" services on-site, attracting bulk orders from small and medium sellers on platforms like Amazon and Shopee.

“Our R&D team has 10 designers, enabling quick responses to custom requests,” said the company’s manager. The "beaded phone chain + keychain" combo set, developed for European and American market trends, received 12 custom orders during the expo.

Yiwu Expo as a Springboard for Global Expansion: Small Accessories Open Up Worldwide Markets

This year’s Yiwu Foreign Trade Factory Expo gathered 1,600 factories and over 50,000 professional visitors, serving as a core platform for foreign trade and cross-border e-commerce connections in East China. Leveraging the expo’s "global sourcing + logistics support" advantages, FuZhou Smart Artifact not only connected with Southeast Asian and Middle Eastern buyers but also partnered with 2 Yiwu-based cross-border service providers, solving pain points like "small-batch shipping + overseas warehouse stocking."

“The Yiwu expo let us reach end buyers directly—3x more efficient than traditional foreign trade channels,” the manager noted. Next, the company will focus on the Middle Eastern and Southeast Asian markets, planning to use Yiwu’s logistics network to achieve "72-hour delivery to regional warehouses after ordering."

Expo Highlight: FuZhou Smart Artifact’s on-site "Creative Accessory DIY Experience Zone" attracted over 300 participants, becoming an interactive highlight of the expo.

If you also want your brand’s keychains to stand out in the overseas market, feel free to reach out —

Tel: +86-18950356841

Email: [email protected],

or visit our official website (https://www.ismartifact.com/).

FuZhou Smart Artifact Co., Ltd. is always ready to turn your creativity into best-selling keychains worldwide!